How We Helped A Consumer Product Find More B2B Customers

Challenge:
Painting To Gogh, a virtual painting experience provider, wanted to position their product as a unique team-building activity for corporate teams but struggled to get in front of HR decision-makers at scale.

Solution:
We ran a highly targeted cold email campaign, reaching out to HR leaders and corporate event planners, presenting Painting To Gogh as a creative and engaging team-building solution. By leveraging personalized outreach, strategic messaging, and a compelling value proposition, we positioned their product as an easy-to-execute remote or in-office activity for employee engagement.

Results:

• 95 meeting-ready leads generated from HR leaders and decision-makers.
• A successful outbound strategy that helped Painting To Gogh break into the corporate team-building market.
• Scalable email outreach that established a repeatable sales pipeline.

This campaign proved that a well-crafted cold email strategy can effectively introduce a niche product to a new audience and drive high-quality sales conversations.

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